The internet is the ideal place to sell digital products and e-books are becoming more
and more popular each day. Information is a valuable commodity and many people will pay
money to download e-books on topics that help them to solve some problem. Thus, if you are an expert in a particular field that also has a good market to sell to then you could easily create a unique and valuable product that many will buy.
One of the main advantages to selling info products online is that the revenues generated are almost pure profit. Remember that people get access to your e-book almost immediately after payment so this acts as another incentive for people to buy now. Even if you are not an expert in a particular topic you can still find people that are and collaborate with them to create a good product.
You can find some of the best selling information products at Clickbank. Simply browse through the various categories and check the gravity figure for top selling informational products. The higher the gravity the greater the number of affiliates promoting that item and thus the better that product sells. It is important to make sure your e-book is of good quality otherwise you will get many refund requests. It is not necessary to have a lot of pages but rather make sure your product genuinely solves whatever problem that people that purchase your book are looking to get rid of.
Once your e-book is complete, be sure to run a beta test before a full launch. You need to test your e-book and get real feedback so you can improve it and also collect valuable testimonials that you can use on your sales pages. You can give a small portion like a chapter or two away for free to a small group of individuals and in return you ask for their honest feedback and possible testimonials if they are satisfied with the content. Testimonials can make a huge difference in the conversion rates of the sales page so be sure to have as many as you can get before a full scale launch.
Also make sure to create a professional looking cover and sales page for the e-book. There are many great companies that can do this for you at a reasonable fee so just run a search in Google to find a good company. Be sure to add graphics effectively on the sales page as they can also help in improving conversion rates. When writing sales copy be sure to focus on benefits and develop a sense of urgency to purchase now like adding some type of limited discount and bonus offer if they buy now.
A great idea is to launch your e-book on Clickbank and take advantage of over a hundred thousand affiliates to sell your e-book for you without any advertising costs on your part. Make sure you are generous in the amount of commission you offer, the best strategy is to give the full 75% commission. Remember that the best super affiliates can generate a huge number of sales for you so it is worth it. Also write a press release and use a press release submission service to spread the word about your new product. Do not forget to check your competitors and look to create a product that is the best in its category. Information is the gold of the internet so take advantage of e-book marketing to increase your online revenues.
Mary is an online researcher, author and a regular contributor to a site that shows people how to make money online fast. Be sure to visit and find out about the best autoresponder services to help you make more money with e-mail marketing.
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